Multidisciplinary image director with a distinctive vision, crafting projects and stories with artistic precision. Extensive experience creating branded content and managing innovative projects internationally, with a passion for excellence, high standards, and innovation.

As the founder of a luxury-focused communications firm, an independent print fashion magazine exploring underground culture and Asia, and co-founder of a French direct-to-consumer wellness brand, I bring entrepreneurial expertise to developing unique brand strategies. Over 13 years, I’ve collaborated with renowned brands like BOUCHERON, CHANEL, LE BON MARCHÉ, LVMH, PRINTEMPS, and SEPHORA, crafting strategic 360° marketing campaigns, refining product positioning, and creating impactful storytelling.

My deep understanding of luxury marketing allows me to conceptualize and execute projects with precision, bridging digital innovation and print artistry. Notable achievements include directing LE BON MARCHÉ’s iconic window displays at 24, redefining SEPHORA’s branding since 2019, and creating exclusive campaigns and content for CHANEL Fine Jewellery, BOUCHERON, and LVMH’s 9.81 brand.

Since 2022, I have led global communications for Kitsuné group, merging creativity with strategy.