Art direction
Photography
Film
3D / CGI
Graphics
Motion design
Sound design
PRODUCTION
Art buying
Talent sourcing
Casting
Scouting
High-end retouching
Video editing
Post-production
COMMUNICATION
Brand collaborations
Social media content creation
VIP / talent curation
Influencer partnerships
Event concept / execution
Strategic planning
STRATEGY
Creative consulting
Brand strategy
Positioning
Cultural insights
Trend forecasting
Market Analysis
INNOVATION
AI-driven content creation
AI / Tech content consulting
Interactive experiences
Augmented reality
Creative lead and image maker with experience since 2011, shaping global campaigns for luxury, fashion, and lifestyle brands. Skilled in image direction, photography, and storytelling. Experienced in developing creative strategies, guiding multi-disciplinary teams, and delivering impactful work for international houses.
From 2021 to 2024, Senior Art Director at KITSUNÉ Group, where I shaped the global image across MAISON KITSUNÉ, CAFÉ KITSUNÉ, KITSUNÉ MUSIQUE, DESA KITSUNÉ, and KITSUNÉ Bien-Être.
CREATIVE COLLABORATIONS
ANDWANDER, BOUCHERON, CAFÉ KITSUNÉ, CASETIFY, CHANEL, DESA KITSUNÉ, EASTPAK, FILA, KITSUNÉ MUSIQUE, K-WAY, LE BON MARCHÉ, LVMH, MAISON KITSUNÉ, PRINTEMPS, and SEPHORA.
EDITORIAL COLLABORATIONS
ACNE STUDIOS, ALAÏA, AMBUSH, ANN DEMEULEMEESTER, BOUCHERON, CÉLINE, CHANEL, COMME DES GARÇONS, COURRÈGES, GUCCI, HAIDER ACKERMANN, JIMMY CHOO, J.W. ANDERSON, LEMAIRE, LOEWE, LOUIS VUITTON, MARINE SERRE, MIU MIU, OFF-WHITE, RAF SIMONS, RABANNE, ROLEX, SACAI, UNDERCOVER, and VIVIENNE WESTWOOD.
TALENTS COLLABORATIONS
Adesuwa, Ahreum Ahn, Bajowoo (99%IS), Charlotte De Witte, Chu Wong, Dontcallmeadog, Fourth, Fred Stauffer, Gemini, Hyunji Shin, Jennie, Klara Kristin, Madison Headrick, Peggy Gou, Places+Faces, Sunghee Kim, Tontawan, and Wei Daxun.
